Why is Magento best for eCommerce website development?

 

While creating an eCommerce store, you will find various options as far as the platform is concerned. Every platform comes with its own set of benefits but choosing the right one can be a daunting task.

Design, elegance, and simplicity are vital factors to draw customer’s attention and persuade them to opt for your service. If you need a platform that will add these qualities to your online store, then you should go with Magento.

Here are some reasons why Magento is the Best Choice For eCommerce Development

• SEO-friendly

Magento will make your site SEO-friendly where you can change meta information, URL, and perform content optimization on the site in accordance with the Google protocols without any hassle.

• Flexibility

On the basis of budget, size, and requirements of the project, the flexibility of Magento can be used to deliver value-based results. It offers several themes and plugins that give the eCommerce store owners the flexibility to design your eCommerce store the way they want.

• High Performance

When it is about page load time and query processing, Magento is a winner. If your site does not load in seconds, then users will take no time to switch to another website. Building your website on the Magento platform will ensure that your site loads instantly without making users wait for a longer duration.

• Vast Community

The best part about Magento is that it has a big community of developers, project managers, CEOs, etc. All these members regularly interact with each other and actively work for the up-gradation of the Magento platform.

If you are planning to build your site using Magento, then you will need the assistance of professionals to build a feature-packed site. Sparx IT Solutions is recognized as the top-rated Magento web development company. They have staffed experienced and skilled developers who have rich experience in building sites for myriads of business verticals.

5 Useful Holiday Season Preparation Tips for Your E-commerce Website

 A holiday season is a big event for not just people but retailers as well. Online businesses drive huge traffic and revenue for their businesses during this festive season. Now the holiday season is approaching again and this is the time to prepare your online store for this cheerful occasion. By preparing your store, you can make your website ready for holiday shoppers.

Many online businesses have even opted for eCommerce web design services to design attractive and attention-grabbing online stores to earn huge profits this year. During the holidays, you want to make everything on your site easy and accessible for users - from fast shipping, gift ideas, intuitive design, to easy returns. Check out the 5 useful tips below to prepare your eCommerce store for the upcoming holiday season. 1. Test your site’s speed When it comes to websites and online businesses, performance is always the key factor in success. So you should start your preparation by checking the speed and performance of your website. The holiday season is a time when web traffic is at its peak, so speed might become a hindrance to your business’s success. Speed should be your No. 1 priority to ensure that it is ready for the upcoming holiday season. Try improving the speed of your site and ensure that your site is ready to handle the heavy traffic during the festive season. 2. Is your site accessible from mobiles? If you have decided to go for eCommerce development then your primary goal should be to build a responsive eCommerce website. Nowadays mobile phones have become more prevalent with the expansion of fast-speed internet and the evolution of smartphone technology. People can do shopping using their mobile devices. Indeed more people shop from mobile devices than those who do this from desktops. Hence with the increasing significance of mobile devices, responsive eCommerce is a must now. 3. Plan out your marketing strategy During the holiday season, people want to buy gifts and products to celebrate their festive occasions. Hence this is the right time for intense marketing. You should plan out your marketing strategy well before the holiday season is here. Prepare your promotional emails and decide on discounts and deals that you are going to offer to your customers during the festive season. Create holiday-related content and emails to attract people to your site and convince them to buy from your eCommerce store. 4. Add a holiday-themed appearance People would love to browse a website that arouses the spirit of the festive season. So one important preparation that you need to make for the holidays is to adorn your site with holiday-themed design and decorations. You can take the help of eCommerce web design services to give a holiday-inspired look to your site. By improving the look and feel of your site as per the festive season can help you grab the attention of visitors easily so that you can drive huge web traffic and increase your sales. 5. Ramp up your customer service framework One important aspect which is often undermined is the customer service channels that are available on your eCommerce website. During the holiday season, sales are repeated, so you need to prove to your customers that care for them. Focus on strengthening your customer service and providing better ways to resolve issues of your customers. You can employ chatbots and other modern ways of handling customer service. Wrapping up The holiday season is a big opportunity for businesses whether online or physical stores to earn hefty revenues. But to drive hefty revenues, you first need to prepare your eCommerce store. Like we decorate our homes and workplaces to celebrate the festive season, you should also decorate your online business. Besides decorating it, you also need to optimize the website for the heavy traffic during the holiday season. If you have just opted for eCommerce development then you should design it keeping the festive season in mind. We discussed some of the useful tips in this blog. These tips will help you prepare your eCommerce store for the festive season effectively.